Would you like to prepare your hotel for a staycation but don’t know how? If so, follow the expert ideas as this blog suggests.
Staycations have been popular for a while and are a great way to take a break. If you are a student, a budget traveler, or just someone who wants to relax in a place that gives a home-like feel, then staycations can be super beneficial to you.
Simply by searching ‘staycation deals near me’ on Google, you can find the best place for you to enjoy your vacation. Recently, staycations have become more famous, and so hotels are taking notice.
If you are a hotel owner, then you too can join the staycation trend to boost your business. Are you unsure how to prepare your hotel for a staycation?
If yes, then continue reading this blog and get expert ideas for setting up a hotel & staycation.
By following the ideas we have suggested in this blog, you can make your staycation ready and get the most out of it.
Key Considerations for Promoting Staycations
It is not so tough to prepare hotels for staycations. However, you need to give more importance to its promotion.
This is because, more than just a room, nowadays guests are looking for activities to enjoy, local places to explore, and other amenities to relax.
Before promoting your hotel for staycations, consider:
- What amenities and services do you offer?
- Can you add more attractions or activities?
- Are there nearby tourist spots?
- Is your hotel easily accessible?
- Do you provide transportation?
- What activities can you offer guests?
Evaluate each aspect and make necessary improvements to make your hotel a staycation hotspot.
By doing so, you can create an unforgettable staycation experience that attracts visitors and keeps them coming back.
Make Sure your hotel also fit Itinerary planning of tourist itinerary so it align both party intrest.
Smart Ideas to Prepare Your Hotel for a Staycation
Are you ready to offer your hotel for staycations but don’t know how to do it right? If so, follow the valuable ideas suggested here to make your hotel & staycation business a success
1. Know Your Audience
First, it is important to understand the target audience. So, create guest personas to tailor your marketing efforts.
This will help you focus on specific groups, such as families, couples, or solo travelers.
2. Analyze Your Competitors
The hotel industry is highly competitive. So it is essential to analyze your competitors. List who your competitors are and then research their services, strengths, and weaknesses.
By conducting competitor analysis, you can identify specific areas for improvement and develop a unique selling proposition.
3. Highlight Your Safety Measures
In today’s world, it is crucial to give top priority to safety. Therefore, make sure to showcase your health and security guidelines on your website and social media pages.
This will reassure potential guests that your hotel is a safe and welcoming place to stay.
4. Partner with Local Businesses
Build partnerships with local businesses so that you will get a chance to offer additional experiences to your guests. It includes activities, tours, or even co-marketing efforts.
Specifically, by supporting the local community, you can attract more guests and create a positive reputation.
5. Create Attractive Staycation Packages and Events
When preparing your hotel for a staycation, develop packages and events that cater to different groups and interests.
For instance, you can focus on concert tickets, weekend getaways, or family-friendly activities. Mainly, to meet the changing needs of your guests, try to be creative and flexible with the staycation packages and events.
6. Offer Flexible Cancellation Policies
Sometimes, guests may wish to cancel their staycation bookings. So, make sure to have transparent and flexible cancellation policies.
Having cancellation policies will help you build trust and loyalty with your guests. Furthermore, to minimize losses, consider offering alternatives, such as stay-rescheduling.
7. Take Advantage of Social Media
Social media is a powerful tool to promote your hotel and engage with your guests. Therefore, create a dedicated page, group, or channel on different social platforms and share your staycation-related updates, offers, and experiences to attract more followers and bookings. You can also use targeted ads and hashtags to reach specific audiences.
8. Use Localized Marketing Strategy
Don’t forget about traditional marketing methods, such as hoardings and banners. These can be effective in attracting guests from nearby cities and towns to your hotel for a staycation.
9. Promote Your Business Facilities
Nowadays, more people are working remotely. So, you can offer a peaceful and productive environment in your hotel for such individuals.
Specifically, when promoting your hotel for a staycation, highlight your business facilities, such as high-speed internet and work desks, to attract guests who need a temporary office space.
10. Offer Exclusive Loyalty Programs
Implement a loyalty program that rewards repeat guests with exclusive benefits, such as discounted rates, free amenities, room upgrades, and so on.
This will encourage guests to return to your hotel and recommend it to others, and help you build a loyal customer base and increase business.
The Bottom Line
As a hotel owner, you must increase your hotel’s visibility, attract more guests, and stand out from the staycation competition.
To make this possible, implement the above-listed key strategies. Also, you can partner with Plane Pockets to prepare your hotel for a successful staycation.
